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Promote your show
Good gig promotion is not one post. It is presence.
People rarely decide to go to a gig from one post. They see it once, notice it again, hear about it from a friend, then it becomes the plan.
YELO offers gig promotion for artists, venues, festivals and promoters who want their shows in front of people already looking for live music and events worth leaving the house for.
Based on the Sunshine Coast, YELO supports local shows, touring dates, venue programs and festivals across South East Queensland.
Start here
Is the gig confirmed and ready to share?
Submit confirmed events for possible inclusion in YELO’s gig guides. For stronger editorial, social and campaign support, email YELO about paid promotion.
G Flip at Brisbane Riverstage. Photo: Melissa Kendrick for YELO.
What YELO can help with
YELO can support a single gig, touring date, venue program, festival announcement or wider campaign depending on what you are trying to move.
Gig guide visibility
Relevant placement across YELO’s Sunshine Coast, Brisbane, Gold Coast and regional Queensland gig guides.
Editorial coverage
Stories that explain the artist, venue, event or reason people should pay attention.
Show highlights
Short, direct promotion built around the strongest hook, announcement or reason to attend.
Push week promotion
Timely social and editorial reminders when the event is close enough for people to make plans.
Venue programs
Support for venues promoting multiple shows, recurring programs or a wider month of live music.
Campaign support
A connected mix of editorial, listings and social promotion for larger announcements, tours or festivals.
What to send
To get started, send the basics. If the show is a good fit, YELO can help work out the most useful level of support.
Event name
The artist, show, tour or festival name.
Date and venue
Include the suburb, event time and age restrictions.
Genre or lineup
Tell us who is playing and what kind of audience the show suits.
Ticket link
Send the direct booking link and current ticket price.
Images and poster
Include high-resolution press images and event artwork.
Support needed
Tell us whether you need a listing, story, social push or wider campaign.
Ready to promote your show?
Send through the details and YELO can help work out the best fit.
Email YELO to discuss your show, venue, tour, festival or campaign.
More ways to work with YELO
Explore ongoing memberships, venue support, artist services, advertising and practical Sunshine Coast music resources.
