Caloundra: Retailers and businesses are set to reap the benefits of The Caloundra Music Festival next weekend, September 29-October 1.
Set over three days on the last weekend of the Queensland school holidays, Sunshine Coast shops, cafes, restaurants and other local enterprise will soon enjoy a business boost thanks to the Sunshine Coast Council’s biggest annual music offering.
Photo: Tone Deaf
Buddina-based business The Branding Office is already taking orders for festival merch, which is expected to sell out.
Local business owners say the beachside festival experience is more than just music and means collaborating with businesses across the region to showcase the Sunshine Coast’s best in local producers, retail and tourism offerings.
This year there will be seven local craft brewers and distillers including; Beachtree Distilling Co, Brouhaha Brewery, Diablo Co, Moffat Beach Brewing Co, Paradise Rum, Terella Brewing and Your Mates Brewing Co.
Given the festival offered no local craft beer options in 2007, at least we know that Sunny Coast locals have good taste when it comes to hops, grains, yeast and the rest.
Sunshine Coast Council Division 2 Councillor Terry Landsberg said 60 per cent of ticket sales had come from outside of the region, reflecting that both the artist line-up and our white sands were both great attractions.Â
“Caloundra was named Queensland’s Tourism Town earlier this year and last week named one of Australia’s top three tourism towns,” Cr Landsberg said.
“The sun just keeps on shining for Caloundra’s reputation. Kings Beach businesses and Caloundra CBD are ready for the influx, hoping to finish off the school holidays on a high note.”
“Punters can experience plenty of things to do before the festival kicks off each day, whether it’s jet ski hire, breaky at Coffee Cat on Kings, a float at City Cave, Frocal fresh fruit smoothies or a symphony of flavours at Harry’s Beach Bistro and more.”
The festival worked closely with local suppliers, vendors, staff and volunteers to create an event that the Sunshine Coast could be proud of, he said.
Businesses wanting to get in front of the Caloundra Music Festival audience, via the APP, can message them via the festival’s Facebook or Instagram pages.
Cr Landsberg also reminded residents and visitors that a number of park, road and carpark closures would take place in the Kings Beach area.
Festival set-up is already underway and will be removed by October 6.
Like seagulls at the beach on a hot sunny day, thousands of music lovers will flock to Kings Beach for an unforgettable long-weekend of sun, surf and sounds, from September 29-October 1.
Favourite songs, new music and memories are all up for the taking at the Caloundra Music Festival with the full line-up (including Canada’s Sierra Noble, pictured), tickets, information and changed traffic conditions all at www.caloundramusicfestival.com.
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