About YELO
Sunshine Coast Music and Culture Magazine
Scene-first. Local-led.
G Flip plays at Brisbane Riverstage. Photo: Melissa Kendrick for YELO.
Indie, street-level journalism for the Sunshine Coast music scene.
YELO is an independent Sunshine Coast music and culture platform helping locals find the best gigs, stories and strange little sparks happening around them.
It also helps artists, venues and cultural businesses get seen by the right local audience through sharp editorial, gig guides, playlists and scene-first promotion.
How YELO Is Rebuilding the Sunshine Coast Music Scene
Penny Brand interviewing The Terrys backstage at Bluff Fest.
YELO began in 2023 with just me, a laptop, a love of live music and a quiet hope that the Sunshine Coast could feel connected again.
After the lockdown years, everything felt a little more distant. People were talking less, scrolling more, and the local creative world no longer felt as close.
Creatives, small business owners and music people were often working in isolation. A lot of us were looking for something real again.
Venue closures, rising costs and thinner crowds have only made that work feel more urgent.
YELO was my answer to that. It began as a gig guide, but quickly grew into something broader: a way to support local artists, help fill rooms, and keep people connected to the scene around them.
What started as an online calendar became a magazine shaped by live music, local culture and the people behind it. Along the way, YELO became the kind of community I did not realise I needed too.
I recently served as secretary of the Sunshine Coast Music Industry Collective, and I currently share local music news on ABC Sunshine Coast Radio each Tuesday with Sarah Howells.
Penny Brand | Music Editor, YELO
YELO has worked with local venues, festivals and cultural organisations in support of live music, independent culture and the people building the scene from the ground up.
Promotion
Work with YELO
Looking to promote a show, release, venue or cultural project?
YELO offers editorial support, gig guide visibility, playlist features and scene-first promotion for artists, venues and local culture makers.
From one-off story support to ongoing visibility, YELO helps get your show, release or venue in front of people who actually care about local music and culture.
Explore YELO
